For CTEDU Coaches
Your clients are looking for you
Coach Theory connects CTEDU-trained coaches with clients who need support right now. Build your client base, gain experience, and do what you were trained to do.
How it works
Three steps to start coaching on the platform.
Set your availability
Tell us when you’re available. You can coach as much or as little as you want. Our matching system handles the rest.
Get matched with clients
When a client requests a session that fits your availability and experience, you’ll get notified. Accept, and you’re live in minutes.
Coach and get paid
Do what you do best. After each session, your earnings are deposited directly. No chasing invoices. No marketing. Just coaching.
Why Coach Theory
A platform designed around how coaches actually work.
Steady client flow
Stop spending your time marketing and start spending it coaching. We bring the clients to you.
Built by CTEDU
This platform was designed by the same team that trained you. The tools, the prompts, the session structure. It all connects back to what you learned.
Build your hours
Whether you’re working toward ICF credentials or building experience, every session counts. Track your hours right on the platform.
You set the terms
Coach when you want, for how long you want. Clients suggest pricing, and you decide what works. You’re always in control.
The details
Everything you need to know before you get started.
How pricing works
Clients name a price when they book. You can accept or suggest a different amount. The platform takes a small fee so we can keep the lights on and keep improving.
Practice sessions
New to coaching? Practice sessions let you build confidence with real clients at lower price points. It’s real coaching, real feedback, real experience.
Session recordings
Every session is recorded for quality and your development. You can review your sessions to reflect on what worked and where you can grow.
Ready to start coaching?
If you’re a CTEDU graduate or current coach, you’re already qualified. Sign up and start connecting with clients who need your help.